WHAT IS WPI?
WPI – short for Whey Protein Isolate, is dietary supplement created by separating components from milk. The whey (little miss Muffet style) is a by-product of a cheese-making process. Our WPI is created by: Cross-flow micro-filtration, utilizing sensitive patent membrane technologies – say what now? Yeah it’s a pretty technical process, but it ensures that we have the highest quality product. A high filtered whey creates a purer protein, and decreases the levels of fat, carbs and cholesterol (YAY).
HOW IS IT MADE?
Whey protein is processed to achieve dfferent forms; whey protein isolate is the purest form with the highest protein content. This is a result of processing which removes the majority of carbohydrates and fats leaving a product that is above 90% protein. This bioavailable native whey is crafted under a low heat via a complex and patent filtration system, making it truly one of the purest WPIs on the planet! Free from banned nasties, cheap fillers and additives and ingredients that aren't necessary. This WPI is completely pure and clean labelled. It has a pleasing, subtle taste, perfect for quick post-workout shakes, smoothies, cooking and baking.
WHAT DOES IT DO?
Whey protein isolate has a high bioavailability which allows the body to quickly and easily absorb the proteins making it perfect for using after workouts. Whey protein isolate contains high levels of essential amino acids, in including branched chain amino acids, which cannot be synthesised by the body and are received from diet alone. Amino acids are the building blocks of protein making them necessary for maintaining muscle mass and growth as well as many other bodily functions. Whey protein isolate is also 99% lactose free which is perfect those with sensitive digestion
HOW DO I USE IT?
Okay so this is the important part! How do you get the most out of your protein! Well, there are two most important times to get your whey intake which are 15-30 before workout (pre-workout) and 30 minutes after your workout.
If you are an athlete or highly active person, or you are attempting to lose body fat while preserving lean mass, then a daily intake of 1.0-1.5g/kg body-weight (0.45-0.68g/lb bodyweight) is a good goal.
WHAT DOES THE ‘AS IS’ MEASUREMENT MEAN?
There is a lot of misconception about the percentage of protein that should be in your product – especially when it comes to turning over to the back of the packet to read the nutritional panel.
When reading the protein level per serve and per 100g the terms “as is” and/or “dry basis” next to the word ‘protein’ should be visible – the two measurements are like comparing apples with oranges.
As is:
It’s the most accurate and honest measurement. It means if you scoop out 100g of this protein it will have 87.9g of actual protein as it is in your scoop, it should be the only number for you to go off if you’re comparing two products next to each other. As there’s a moisture content in all proteins regardless of if you can see it or not, this is always going to impact the protein % as it is.
The next time you’re out shopping for protein, make sure you have a look at the Nutritional Panel for the “as is” or “actual” label, this is very important, if it doesn’t state this measurement and uses ‘dry weight’ then we suggest checking into the legitimacy of the claim as dry weight isn’t a true reflection of what you’re about to consume.
We feel the “as is” value should be used on all labels, in NIPs (Nutrition Information Panels) and in formulations if you were trying to work out the protein content of a product.
What is dry basis?
If you take the same WPI we mentioned above and dry it at 104 C for 4 hours to remove all moisture, the protein “dry basis” will be on average 93.0% heaps higher, right? Simply because there is now zero moisture/water. There is no time that you should ever use or go off “dry basis’ for any reason when reading a nutritional panel. You are NOT buying a protein and drying it out for 4 hours to remove the moisture so it is irrelevant.
IS WPI SAFE TO USE DURING PREGNANCY?
In short, yes. Due to the cleanliness and purity of this product, and the fact that women undergoing pregnancy require higher quantities of protein than women who are not pregnant, WPI is an excellent source of Natural Protein. If you do have any questions or inquires, it may be best to consult your health care professional before making any decisions.
HOW MUCH PROTEIN SHOULD I BE TAKING?
If you are an athlete or highly active person attempting to lose body fat while preserving lean muscle mass, a daily intake of 1.5-2.2g/kg body-weight (0.68-1g/lb bodyweight) is a good goal.
If you are an athlete or highly active person, or you are attempting to lose body fat while preserving lean mass, then a daily intake of 1.0-1.5g/kg body-weight (0.45-0.68g/lb bodyweight) is a good goal.
If you are sedentary and not looking to change body composition, a daily target of 0.8g/kg body-weight (0.36g/lb bodyweight) is a good goal.
